Founder's Message:
Beneath the Surface -
Igniting the Power of Sisterhood through Heart and Faith

Imagine a world where sisterhood isn’t performative—it’s transformative.

Where we don’t wait for women to prove themselves before offering them care, community, or collaboration.

Where our default is to welcome.

That’s what we call the practice of preemptive belonging,

and it’s the foundation of The Well Initiative Women's Association.

 

In 2013, I didn’t set out to build a brand or a business.

I knew the kind of space I needed didn’t fully exist yet.

A space where women could shake off the pressure, show up real, and still be celebrated.

Where rest, restoration, and reinvention were all welcome.

Where women weren’t just fighting to lead—they were free to thrive.

 

That vision drew me back to the story of the Woman at the Well.

She came carrying the weight of judgment and disconnection.

But she was met with truth, with grace—and she left changed.

Not just healed but activated. Empowered.

That’s the kind of transformation we hold space for at The Well.

 

We believe in the brilliance of women.

We believe women are not just leaders, they are the Keepers of the Heart of Humanity.

And when women feel seen, heard, and supported, they begin to radiate in their brilliance.

That kind of light doesn’t just change a life—it changes everything.

 

The work isn’t always easy.

Real sisterhood demands growth. It requires us to challenge competition culture, to disrupt silence, and to keep showing up for each other. But it’s the only way we rise whole.

 

So, whether you’re curious about joining us, ready to collaborate, or just visiting—welcome.

This is your reminder: you belong. You are already enough.

And we are stronger with you here.

 

With tenacious purpose and heart-led faith. Shine on Stars,

Dorothy “Dee” Smith
Founder, The Well Initiative Women’s Association